What is digital marketing?

Digital marketing is the use of digital channels, such as search engines, social media, email, and websites, to promote products or services and engage with customers. It involves various strategies and tactics to reach and convert target audiences online.

Why is digital marketing important for businesses?

Digital marketing is important because it allows businesses to reach a larger audience, target specific demographics, measure and analyze campaign performance, and achieve a higher return on investment compared to traditional marketing methods. It also provides opportunities for real-time engagement and personalization.

What are the main types of digital marketing?

The main types of digital marketing include search engine optimization (SEO), search engine marketing (SEM), content marketing, social media marketing, email marketing, affiliate marketing, and online advertising. Each type has its own strategies and tools to achieve marketing goals.

SEO (Search Engine Optimization) involves optimizing a website’s content, structure, and technical aspects to improve its visibility in search engine results pages (SERPs). This includes keyword research, on-page optimization, link building, and ensuring the website is mobile-friendly and fast-loading.

What is the difference between SEO and SEM?

SEO focuses on organically improving a website's visibility in search engine results through optimization techniques, while SEM (Search Engine Marketing) involves paid advertising, such as Google Ads, to appear in search engine results. SEM provides immediate visibility, whereas SEO is a long-term strategy.

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Q: How can social media marketing benefit my business?

Social media marketing helps businesses increase brand awareness, engage with customers, drive website traffic, and generate leads or sales. It provides a platform for businesses to interact with their audience, build relationships, and showcase their products or services.

“Maximize Your Online Presence with Sumu Global IT Services – Offering Comprehensive Digital Marketing Solutions Including SEO, Social Media Management, Content Creation, and PPC Campaigns to Drive Traffic, Increase Engagement, and Boost Your Business Growth.”

Search Engine Optimization (SEO)

SEO AUDITS
LOCAL SEO
ON PAGE
TECHNICAL
OFF PAGE
FRANCHISE SEO
ENTERPRISE SEO

Social Media Advertising

Facebook
Instagram
Linkedin
Pinterest
X

PPC MARKETING

Search Engine Marketing
Google Ads
Youtube Ads
Programmatic Ads
Leads Generation
Franchise PPC
Enterprise PPC

ORM(ONLINE REPUTATION MANAGEMENT)

Reputataion Management Software
Social Media Reputation
Online Reputation Repair
Franchise Reputation

WEB DESIGNING

– BRANDING SERVICES
— CUSTOM WEBSITE DESIGN
— WORDPRESS WEBSITE DESIGN
— LANDING PAGE DESIGNING SERVICES

E-commerce Marketing

— E-COMMERCE SEO
— PPC
— E-COMMERCE OPTIMIZATION
— SHOPIFY SEO
— SHOPIFY WEB DESIGN

Social Media Marketing

SOCIAL MEDIA MANAGEMENT
— SOCIAL MEDIA BRAND MANAGEMENT
— FRANCHISE MANAGEMENT
— ENTERPRISE MANAGEMENT

Content Marketing

— SEO CONTENT WRITING
— COPYWRITING SERVICES
— TRANSLATION SERVICES
— E- MAIL MARKETING SERVICES

Google My Business (GMB)

— LISTING OF YOUR BUSINESS ON GOOGLE
— MAINTENANCE OF LISTING
— GOOGLE MERCHANT CENTER

Digital Marketing Strategy

RESULT ORIENTED DIGITAL MARKETING STRATEGY

Tools Used By Our Experts

The All High Performing and Latest Tools are Used By Our Experts

Semrush

All in one Digital Marketing tool to perform a comprehensive technical SEO audits and improve SEO Strategy for better business outcome & Growth

AHREFS

Ahrefs is a powerful SEO tool for keyword research, backlink analysis, competitor insights, and optimizing website performance.

Canva

Canva simplifies design with its intuitive interface, enabling users to create stunning graphics, presentations, and social media post

Google analytics

Google Analytics helps track website traffic, user behavior, and conversions, providing insights to optimize marketing strategies and improve performance.

Google Trends

Google Trends helps analyze search term popularity, revealing trends and insights for informed marketing and content strategies.

Google Search Console

Google Search Console helps monitor website performance, track search analytics, fix issues, and enhance visibility in search results.

Need Of Digital Marketing ?

In today’s digital age, there emerges a strong need for a strong place online from where business can be delivered. The major use of digital marketing is to increase your outreach, connect you with others, and establish a very strong brand reputation. The question of having a website is not just about being there but about being found by the right people at the right time. You will be higher than your competitors with the right strategies in place for SEO, social media marketing, and PPC, among others, delivered with a purpose to drive traffic, secure leads, and drive sales. With digital marketing, it will be possible to get ahead in a very competitive market and realize growth and success, both in the short and long term, for your business.

Step By Step Process At Our Digital Marketing Company

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Frequently Asked Questions

These Are Some Frequently Asked Questions Related To Digital Marketing.

How can social media marketing benefit my business?

Social media marketing helps you connect with your audience, increase brand awareness, and drive engagement. By creating and sharing valuable content on platforms like Facebook, Instagram, Twitter, and LinkedIn, you can build a loyal customer base and promote your products or services effectively.

How long does it take to see results from digital marketing?

The timeline for seeing results can vary based on the specific strategies used and your business goals. Some tactics, like PPC advertising, can yield immediate results, while others, like SEO and content marketing, may take several months to show significant impact. We provide regular updates and reports to keep you informed about the progress of your campaigns.

Will a digital marketer help me stay competitive?

Yes, a digital marketer keeps you competitive by staying up-to-date with the latest trends and technologies in digital marketing. They continuously optimize your campaigns, analyze competitors, and adapt strategies to ensure your business remains ahead in the digital landscape.

What does a digital marketer do?

A digital marketer uses various online channels and strategies to promote your business, drive traffic to your website, and convert visitors into customers. They manage campaigns, analyze data, optimize performance, and ensure your online presence aligns with your business goals.

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Sumu Global transformed our online presence! Their SEO strategies skyrocketed our website traffic, and their social media campaigns brought in a wave of new customers. Highly recommended

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The team at Sumu Global is exceptional. Their content marketing and PPC campaigns have consistently delivered impressive results, driving both leads and sales for our business.

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